By the End of Sprint Week 1 (We Start on June 25th):
We’ll start by laying the foundations for your open day campaign. I’ll help you set your dates, clarify the key details parents need to know, and plan your launch timeline. You’ll also get a simple photo brief to capture a few key shots of your school — no fancy equipment needed.
✅ Set your open day date(s)
✅ Clarify what families need to know
✅ Know exactly what to prep over the next few weeks
By the end of this week, you’ll have your plan in place and all the essentials ready for promotion.
By the End of Sprint Week 2:
We’ll create your poster or digital flyer together - the one that turns heads and makes families stop scrolling or take a second look in the queue for nursery pickup. You’ll get access to templates that make design easy (even if you’re not “creative”), and I’ll help you personalise yours to reflect your school.
✅ Design your poster or flyer using simple, editable templates
✅ Get live feedback and support
By the end of this week, you’ll have your standout visual asset ready to go.
By the End of Sprint Week 3:
This week, we’ll focus on writing your supercharged Facebook post - short, simple, but powerful. I’ll walk you through how to talk about what makes your school special in a way that connects with real parents.
✅ Write and review your Facebook post
✅ Walkthrough exactly how to supercharge it with a 'Share' and a 'Boost'
By the end of this week, your post will be ready to launch — and you’ll feel confident about what makes your school worth choosing.
☀️ Then We Break for Summer!
No Zooms, no deadlines — just sunshine (hopefully), and peace of mind knowing it’s all prepped. You can head into the holidays without the “I should really get that sorted” guilt.
In September: Launch Your Campaign with One Click
We’ll regroup for a short live session to switch your campaign on. Your poster goes out, your Facebook post goes live, and families can start booking their visit — all with zero last-minute faff.
✅ Post your campaign
✅ Share your flyer
✅ Go live with confidence
By the end of this week, your campaign will be live and running — with everything already done.
In October: Turn Visitors Into Applications
Our final session focuses on the follow-up. I’ll help you create simple but powerful email reminders and follow-up messages to keep families engaged and increase the chance they apply.
✅ Set up your reminder emails
✅ Plan your follow-up
✅ Learn how to keep in touch with families after the visit
By the end of this sprint, you’ll have a complete, professional open day campaign — without the stress or the guesswork.